How many daily active users do I need to earn $1,000 a month from ads?
Roughly 1,500 to 3,500 daily active users for a US-heavy audience, and 15,000 to 50,000 for an India-heavy one. The arithmetic is simple: monthly ad revenue is approximately daily active users × ARPDAU × 30, where ARPDAU is average revenue per daily active user. Typical ARPDAU for a modestly monetised app runs about $0.01–$0.02 on Indian traffic and $0.10–$0.30 on United States traffic, with well-tuned games reaching higher. So $1,000 a month needs about 1,700 daily users at $0.02 ARPDAU, or 33,000 at $0.001. Two conclusions fall out of that: geography changes the answer by an order of magnitude, and raising ARPDAU through format mix and placement is usually cheaper than buying ten times the users.
Own a Google Play developer account?
ConsoleMint is an app monetization company: it builds Android apps, publishes them, maintains them and monetizes them with in-app advertising, then shares the ad revenue with the publishing partner whose Google Play account distributes them. Developer-role access only — never owner access, never a password — revocable with 30 days notice.
See how ConsoleMint works →A fixed monthly payout while the apps ramp up, then a share of the ad revenue.Related questions
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